SuitJamas

Suit up with SuitJamas

Our concept for the ‘Legendary Suitjamas’ product was to ‘compare-the-pair’, aligning this slick but cheeky bedtime apparel with a rival dozer in plain clothes.

A stylish split screen effect would create the divide, much in the mould of a superhero comic book. This tone maintains with great panache, as we follow the pair on their weird and wonderful sleepwalking adventures.

Production-wise, Jackson Speed created individualized lighting schemes for each character, resulting in a vibrant contrast of warm and cold hues. The floaty, dream-like reality was enhanced with slow motion techniques and dynamic camera movement via steadicam, jib and dolly manoeuvres.

Our video for ‘Legendary Suitjamas’ has enjoyed a long and healthy online viewership across many social platforms.